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Smarter Playlist Solutions


  • Deep Music Metadata

  • Premium Recommendations

  • Automated Playlist Management


Increase retention and avoid subscription churn.

Digital Music Services

Helping You Build The World’s Best Playlists


  • Deep Music Metadata


    A proprietary music dataset created by a global team of music producers to ensure quality accuracy and depth.

    Uniquely tagged using:

    • Key Qualitative Criteria™ individually scored for Songwriting, arrangement, lyrics, vocals, production and originality.
    • Emotive Features™ reflect how a listener perceives the music. Far more nuanced than moods.

    The addition of these unique data fields makes the difference between OK music recommendations and outstanding music recommendations - from obvious hits to diamonds in the rough and from deep catalog to Friday new releases.

    Talk to us about licensing our metadata to enhance your existing products or as a high quality source for Machine Learning.


Bringing Human Emotion Into Algorithmic Playlisting


  • Some Of Our Taxonomy

    • Correct BPM – half time and double time is often confused by ML sourced metadata.
    • First release date – record label remastered versions often confuse first release date. First release date is essential for grouping similar textured music together.
    • Language of lyrics – essential for any form of music supervision outside English speaking countries. PlaylistKING has music in 192 different languages.
    • Artist Country of origin – essential for authenticity.
    • Gender – male, female, non-binary, trans, group or duo, LGBTQ+ - essential for diversity.
    • Correct Genre and Sub-Genre – essential for homing in on a pool of tracks that will sit together well.
    • Instrumental/voice – essential for creating the right recommendations. Historically ML data has been consistently bad at identifying instrumental/voice.

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  • Premium Recommendations


    Alongside our proprietary music metadata we have developed an algorithm that delivers best in class music recommendations via an API.

    Select any seed track or seed artist and our API can return hours of matching tracks, DMCA compliant where required.

    Or use the PlaylistKING software to build premium playlists in seconds using any of our data fields. Make truly global playlists using Emotive Features™, Year, Era, Recency, Language, Nationality, Gender, LGBTQ+, Genre, Sub-Genre, Instrumental / Voice and more, or any combination of the above.


Recommendations That Provide Real Differentiation From Your Competitors


Automated Playlist Management


Our Playlist Management tools are used by one of the 3 major record labels to automatically update and publish to 1000s of playlists across multiple music services.


Our playlist management tools can be accessed via API, our web app or as a white label solution.


PLAYLIST CREATION
  • Import existing playlists

  • Track selection using our deep metadata

  • Using seed track recommendations


PLAYLIST MANAGEMENT
  • Auto updating playlists

  • Batch publish to Spotify, YouTube Music, Deezer and Napster

  • Full history reporting


Filtered by local relevance, repertoire availability and quality.

DMS logos

We are an official partner of 7digital if you need a music catalog solution.


Unique Playlist Solutions With Instant Results


CASE STUDY #1

PlaylistKING for Content Owners


We have integrated PlaylistKING with a global Major Record Label’s internal systems to supercharge the productivity of their 100+ global curators.


The project not only enables fast creation and updating of thousands of playlists, but synchronises those playlists across multiple music services.


Ensuring their repertoire is prominent across the leading music services not only drives awareness, but directly increases streaming revenue.


As a result of this work we are now in discussions with other parts of their business that utilise playlists to drive revenue.


A Global Dataset Powered By Local Expertise


CASE STUDY #2

Driving Sales With Better Playlists


We commissioned an independent study into the impact of in-store music at Nijhof’s 20,000m2 homeware store in the Netherlands.


The study compared PlaylistKING’s music selection against another leading commercial music provider over a number of weeks.

"Sales increased by 8.2% when Nijhof used PlaylistKING playlists compared to the existing solution."
- Patrick de Lange, CEO at Sound

Sound also observed a marked increase in the Net Promoter Score for Returning Customers, implying that their most loyal visitors were even more likely to recommend the store to others.


Products To Support Curators, Or To Fully Automate Playlisting On The Fly


CASE STUDY #3

Powering The Biggest Games


Beatstar is a mobile game from Space Ape Games (backed by Supercell), featuring 150 tracks from multiple genres and eras.


We were given a complex brief, with a short time scale, something that a human curator would find almost impossible to deliver. We delivered ahead of schedule.


"We love music, we are obsessed with it. So we chose the best songs for Beatstar and handcrafted every tap to give you a unique sonic experience."
- Space Ape Games

Beatstar quickly became the No 1 music game in the world played by 40+ million people and has generated in excess of $100 million for Space Ape Games.


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  • Our New Releases Recommendations



Recommendations That Provide Real Differentiation From Your Competitors


VIDEO #1

Playlist Creation By Rules

Here is an overview of the Fields that are available when creating a playlist by rules. We then go on to demonstrate a 'Mandopop' playlist being built using rules.


Humans With Technology


VIDEO #2

Building Playlists From Seed Track Recommendations

In this video we will show you how easy it is to build playlists from genre's you may not even know. In this case we are selecting a Spanish language Kali Uchis (with Peso Pluma) track 'Igual Que Un Ángel' to build a Latin & Spanish Pop playlist. We are showing you this in real time. By choosing the recommendations button again one can build up a playlist as long as you would like and then syndicate it to multiple streaming services.


PlaylistKING by Mylou Matrix


VIDEO #3

Importing, Updating And Re-Syndicating A Playlist

This is how quickly a Latin & Spanish Pop playlist from the Last 12 Months can be imported from Spotify into a particular PlaylistKING folder, updated and then syndicated back onto multiple streaming services.


Deep Music Metadata, Premium Recommendations and Automated Playlist Management


  • About Us


    Mylou Matrix, the creators of PlaylistKING, are a global team of music producers, radio producers, PhD musicologists, product developers and system engineers.


    Record producer and label owner Chris Allison is the CEO and founder. Chris has worked on multiple GRAMMY® award winning and nominated albums. He draws on decades of experience producing music in the UK, US and Latin America working with artists as diverse as Coldplay, The Beta Band, KINKY, Emmanuel Jal and Walter Becker.


We’ve Put A Heart Into The AI Music Machine


What Others Are Saying...


"I think the tracks in the playlist were really excellent. Congrats on a great product...so glad you are obsessed with great product!"

Chris Barton, Shazam Founder & CEO


"We love that PlaylistKING is the combination of human musical knowledge and judgment with Artificial Intelligence. It creates a much more compelling combination of popular tracks, new releases and diamonds in the rough – from all corners of the globe"

Robert Dodds, CEO of Simon Fuller’s XIX Entertainment, an investor in PlaylistKING



"With all the talk of robots and AI replacing human workers, I thought my job as a radio producer/music curator might be fairly safe.

As a lifelong music obsessive, with two well-used ears and a well developed sense of musical snobbery, I assumed there's no way a computer could replace me.

Well, it looks like Mylou could well do that. Its song choices and musical savvy is, quite frankly, uncanny. I'll get my coat. "

Ian Callaghan, Radio Producer to John Peel, Stuart Maconie & Bruce Dickinson's Friday Rock Show


"I've seen and heard many music recommendation systems over the last decade but this is the first that has truly impressed me.

In a world of algorithms and artificial intelligence, the team at Mylou has understood that music appreciation is a very human trait and they have blended the best of human experience with the latest technology."

Ben Drury, founder of 7digital



"Without doubt one of the biggest challenges in expanding the appeal of digital music services to the "mass" audience is getting curation right.

Mylou Matrix seeks to answer this problem using a hybrid of human expertise and computing power and, for me, creates a far more compelling playlist solution than anything I have seen to date."

Simon Cole, previously Chair of MelodyVR/Napster, CEO of 7Digital

Contact Us

If you'd like to learn more about our products and services, please get in contact using the form below.